Partner with Apex Media Partners
Building a Legacy of Success Success Innovation Excellence Trust
Carrie Hartunian Smith
Van Mylar
Dennis Hart
Doug Bognar
Dennis Hart
-
In the Beginning
Dennis Hart leads the charge in the emerging faith-based Christian market, serving as an exclusive representative for a prominent cluster of television stations. FCC regulations on infomercials lift, and the business broadens into the secular world.
-
Apex Media is Born
As the exclusive station rep for Indie in Detroit, Apex Media pioneers the barter/trade business working with many local broadcast television stations. Agencies and advertisers, both secular and faith-based, now buy air time that is exclusive to Apex.
-
A Nationwide Heavy Hitter
Apex Media gains momentum, solidifying station representation contracts within the top 10 designated market areas and creating partnerships with hundreds of local broadcast stations and national cable networks, including BET, Hallmark, and CMT, to name a few. Contract agreements are signed with Home Shopping Networks, laying the groundwork for the company’s distribution contracts today. Apex launches proprietary software for stations to streamline and organize station inventory management. The company sold well over 500 million half-hours with an annual gross revenue of $85+ million.
-
An Agency of Record
After building a solid buy-sell organization, Apex becomes Agency of Record for advertisers and ministries alike, including In Touch Ministries, Super Blue Stuff, Cable Shopping Network (quarter show), and Russ Dalby to name a few.
-
The Best Invests
Apex becomes the first organization Clarion Capitol invests in, creating Cross MediaWorks. Cross MediaWorks acquires WizeBuys TV, setting the company apart with an in-house network distributed in 30 million homes across the nation.
-
The Long and Short of It
Cross MediaWorks acquires TeleAmerica and Affiliated Media, adding more media buying power in both longform and shortform formats, marking their entry into the digital media realm.
-
Media-Rich Investors Want In
Cross MediaWorks is acquired by Lee Equity Partners, a private equity firm focused on companies with strong growth potential.
-
Cadent Technology
Vision40 Media thrives as the nonprofit/ministry division of a media solutions portfolio powered by Cadent’s technology platform, backed by Lee Equity Partners.
OUR VALUES
CURIOSITY
We believe curiosity is the fuel for discovery, inquiry and learning. We ask: ‘what if? and why?’ to ensure we get the best possible solution for the outcome you are seeking. Having an open mind to new ways leads to new opportunities.
GENEROSITY
We take pride in our combined years of knowledge, expertise and passion when working with organizations to scale their mission. The true measure of generosity is how we share what we know with you. We call this going the extra mile.
COURAGE
Doing what is easy is just that - easy! Instead of easy, we focus on what is right for your brand. With confident competence we embrace transformative change with your mission top of mind.
Unlock the 7 Trends Post-COVID and the AI Revolution.
Bonus: Expert insights included.
